EAA Accessibility Statement

EAA Accessibility Statement for Macy’s, Inc.

Introduction

At Macy’s, Inc. we are committed to providing an accessible online experience designed to comply with WCAG 2.1AA, as aligned with the European Accessibility Act.

This statement is based on a review of a representative sample of web pages to assess alignment with relevant legal and technical standards.

While sections of our website may not be fully accessible or conform with current regulations, they are being reviewed for future improvements.

Description of the Service and Measures to Support Accessibility

Macy’s, Inc. strives to provide an accessible online shopping experience, with the following:

  • Text-based descriptions: alternative text available for product images.
  • Screen reader compatibility: functional with popular screen readers.
  • Sufficient contrast and zoom functionality: text resize up to 200% for users with visual disabilities

Our service is delivered through an interface that supports accessibility by:

  • Simple navigation: logical layouts with consistent headings, landmarks, and navigation.
  • Keyboard accessibility: functions that can be operated via keyboard.
  • Help and support: support and documentation in accessible formats.

We are continuously striving to improve our accessibility by providing:

  • Ongoing accessibility training: Our team receives regular training on accessibility best practices, ensuring employees have the skills required to keep our services inclusive and conformant with current standards.
  • Regular testing: We continually test our services against the latest accessibility guidelines, including WCAG and EN 301 549, and make necessary updates to sustain accessibility.
  • Feedback mechanisms: We have established channels for users to provide feedback on accessibility issues and aim to address concerns promptly.

Additionally, we leverage an industry-leading digital accessibility solution to maintain and improve conformance with accessibility standards and have adopted the following practices to enhance accessible user’s experience:

  • Self-evaluation: Regular internal audits and evaluations
  • Third-party audits and testing: Assessments by external accessibility experts
  • Monitoring: Automated conformance scans at regularly scheduled intervals.

Limitations and Alternatives

While we aim to ensure accessibility for all users, some limitations may exist. If you experience any issues, please let us know, and we will work to provide an alternative solution.

Feedback and Contact Information

We welcome your feedback on the accessibility of our services. If you encounter any accessibility barriers, please contact us:

Email: accessibility@macys.com
Phone: 1-800-BUY-MACY

We try to respond to feedback within 30 days from the date of receipt of the inquiry.

Date published: 06/28/2025
Date last reviewed: 06/27/2025