Macy’s, established in 1858, is the Great American
Department Store – an iconic retailing brand with about
810 stores operating coast-to-coast and online at
macys.com. Macy’s offers powerful assortments and the
best brands, tailored to each and every customer with obvious
value, engaging service and unforgettable moments.
Clearly, Macy’s is distinctly different from other
major retailers. Macy’s embraces customers and provides
an experience that transcends ordinary shopping. Our heritage
includes magical special events – the Macy’s
Thanksgiving Day Parade, Fourth of July Fireworks, flower
shows, fashion extravaganzas, celebrity appearances, cooking
demonstrations and holiday traditions ranging from the arrival
of Santa Claus to tree lightings and animated window
displays.
But beyond these signature events, Macy’s delivers
magical moments every day with our merchandise, a great deal of
which is sold exclusively through our stores, as well as with
our shopping environment and service. You’ll see our
newest looks in fashion magazines. Our associates take the
extra step to help a customer in need. Turn the corner in a
store, and a display will capture your attention and your
imagination. Events and style trends come alive on macys.com.
Every year, we receive tens of thousands of messages
complimenting our people and saluting the shopping experience
at Macy’s. It’s all part of the excitement that
we’ve been creating for 151 years.
Localization is a key component of Macy’s strategic
formula for continued growth and success. Through My
Macy’s, we have invested in talent, technology and
marketing that allow us to ensure that each and every
Macy’s store is “just right” for the customer
who shops in that location. We have provided for more local
decision-making in every Macy’s community. We are
tailoring our merchandise assortments, space allocations,
service levels, visual merchandising and special events store-by-store.
Macy’s continued to expand in 2009 with new stores in
the Dallas, Fresno, Kansas City, Phoenix and Visalia, CA,
markets; a replacement store in Nampa, ID; an additional
Macy’s location in an existing mall in Guam; and the re-opening of two Houston stores damaged in Hurricane Ike.
Macy’s currently operates about 810 stores in 45 states,
the District of Columbia, Guam and Puerto Rico in addition to
macys.com.